Rabu, 06 April 2011

[News] “Lotte Duty-Free Shop” signs a new line of top stars

Source: Newsen via Nate
Credit: VITALSIGN @ Allkpop
Repost from rainaftershine

“Lotte Duty-Free Shop” has selected a slew of new models for their brand in addition to their current models, Song Seung Hun, Rain, Choi Ji Woo, and JYJ!

Their first line of models represent the first generation of the Hallyu wave, and in an effort to keep up with the trends of the current wave, Lotte Duty-Free has added Kim Hyun Joong, 2PM, Jang Geun Suk, Hyun Bin, and others to expand their marketing potential.

While most brands hold two to three models, Lotte Duty-Free is unique in that it holds a whopping nine teams, with 16 models in total.

Director Kim Ju Nam of Lotte’s marketing team explained, “The reason we are signing on such mammoth stars is not simply for our sales. Lotte’s star marketing emphasizes the creation of new content. Our aim is to expand Korea’s tourism industry through enter’tour’ment marketing, a combination of the tourism industry and the entertainment industry.”

The new line of models will be singing the brand’s theme song, “So I’m Loving You.” Additionally, they will also be participating in a variety of different events such as fan meetings, star relays, and talk shows.


Source: http://www.tvreport.co.kr/?c=news&m=newsview&idx=107034

English translation: ode@ss501ode.blogspot.com

Actors Hyunbin, Kim Sarang, Kim Hyunjoong, Jang Geunsuk and group 2PM have been selected as the new models for Lotte Duty Free Shop.

Personnel of Lotte Duty Free Shop has revealed on the 6th that in order for them to further create bigger buzzes for their marketing, they have thus decided to sign on the 2nd generation Hanryu stars.

Along with the already existing models Choi Jiwoo, Song Seungheon, Rain, JYJ, new models which include Kim Sarang, Kim Hyunjoong, Jang Geunsuk and 2PM will be joining in the queue. For 16 stars to be participating in one same advertisement itself could be said to be a peculiar sight.

When asked about how they have decided on these new models, Lotte Duty Free Shop has explained that in order to release a stronger synergy effect amongst asian tourists, they have thus decided that it was a must to recruit new Hanryu stars like Kim HyunJoong, Jang GeunSuk, 2PM, etc adding alongside to the already existent models with top Hanryu actors like Choi Jiwoo and Song Seungheon.

On the other hand, Lotte Duty Free Shop also has plans in discussion for a range of diversified events like Star Relay Fanmeetings. Kim HyunJoong, Jang GeunSuk, 2PM etc are expected to hold performances and talkshow sessions with fans as well.


Source: http://www.mydaily.co.kr/news/read.html?newsid=201104061402391119&ext=da

English translation: ode@ss501ode.blogspot.com

Kim Hyunjoong has been selected as the new face model for Lotte Duty Free Shop.

Kim Hyunjoong is the representative Hanryu star who’s debuted in 2005 and has since been receiving a wide range of love from all age levels across countries like Japan, Taiwan, Thailand, Hongkong and other asian regions where he enjoys immense amount of popularity.

All these while, Kim Hyunjoong has had experiences of endorsing for apparels, cosmetics, home appliances, banking industry, etc. He endorses most top brands of the country, and has been receiving attention as the No.1 model that public and firm industry personnels would like to recruit. As Kim Hyunjoong signs on with Lotte Duty Free Shop, it is expected that he will raise further awareness of Hanryu brands within domestic and in Asia.

Personnel of Lotte Duty Free Marketing department has told the reason behind why Kim Hyunjoong was selected to be their model. “Kim Hyunjoong-ssi has immense amount of popularity domestically and in various regions of Asia. I’m sure with his -a representative Hanryu star- joining in, a greater surger of synergy effect is expected to be produced along with the other existing models”.

End of last month March, Kim Hyunjoong has already recorded for Lotte Duty Free’s CM song ‘So I’m loving you’ as well as shot for its paper adverts.

It was said that Kim Hyunjoong was always cheerful whilst recording and shooting as he led the atmosphere vividly. Especially the CM song that Kim Hyunjoong sang was said to turn out as a joyous song that matches very well with Spring with its soft, gentle tone quality and distinct emotions that was portrayed by him.

Currently, Kim Hyunjoong is spending his time busily discussing for his next work and preparing for the release of his solo album.

[News] Kim Hyun Joong chosen as Lotte Duty Free Shop’s Representative

Credit: ss501foreverfans.proboards.com

Singer-actor Kim Hyun Joong and Jang Geun Seuk are chosen to be Lotte Duty Free Shop’s representatives.

Ever since Kim Hyun Joong’s debut in 2005, he has been loved by people of all ages. He is an influential Hallyu Star with explosive popularity in Japan, Taiwan, Hong Kong, Thailand and throughout the rest of Asia.

Meanwhile Kim Hyun Joong has been an advertising model for clothing, cosmetics, electronics, finance and other top national brands. He also received attention for being ranked as the number 1 advertising model by the people in the public relations industry.

Lotte Duty Free Shop ‘s marketing representative explains ‘Kim Hyun Joong enjoys high popularity in Korea and other parts of Asia. Together with the current Lotte Duty Free Shop’s models, the synergy of representatives of Hallyu stars becomes bigger’ as the reasons for choosing him.

Last month, Kim Hyun Joong did print advertisements and recorded the CM song ‘Loving you (I’m so loving you)’ for Lotte Duty Free Shop. He always has cheerful expressions, taking the lead to brighten up the atmosphere of the recording and shooting sites.

Kim Hyun Joong is currently busy preparing his upcoming solo album.

[Photo] Hyun Joong’s New Photo From The Face Shop

Credit as tagged
Repost from: hyunniespexers

Taken from TFS store in Hongkong…

[Video] Making of SS501 Saitama Concert DVD [English Subtitle]

credits:(video) KYULOVECHAU1@youtube + (subs) seeking4x2@youtube + (encode) namjachingu06khj@youtube
reposted from http://cheezeemelt.blogspot.com + hyunniespexers

[Photo] New photos of Hyun Joong for Lotte Duty Free

Credit: As tagged
Reposted on KHJ Baidu + rainaftershine

[Photo] Kim Hyun Joong's Favorite Thing

Credit: M'cia of hyunjoongparadise.com
Repost from: kathysbench

He likes to wear beannie! ^^

[News] JYJ Kim Junsu Soccer Team FC MEN, Joining ‘Sparkling Stars Game’ on The 15th

Credit: TVDaily
Trans by: sharingyoochun.net
FC MEN, a fairly new formed soccer team led by JYJ member Kim Junsu in which many celebrities including singers, gagman, and model joining is planning to actively participate in social contribution activities. The team will play in celebrity soccer tournament
’2011 Peace Star Cup’ held at Suwon World Cup Stadium.
FC MEN is teamed up with names such as JYJ Park Yoochun and Kim Jaejoong, as well as their infamous best friend from popular group SS501 Kim Hyunjoong, Beast Yoon Doojoon, Lee Gi Gwang, 2AM Lee Changmin, Shinhwa Lee Minwoo, model Im Juhwan, gagman Park Sung-Gwang, actor Park Gun-hyung, Lee wan, and more. The team’s coach is soccer player Jung Sung-ryong with gag woman Park Ji-sun in charge as the manager.
FC MEN is scheduled to join the match led by actor Jung Junho on April 15th at 17:00.

[Photo] Kim Hyun Joong Message to Lotte Duty Free Japan + Eng Trans

Credit: jp.lottedfs.com/ + 2hjforest.tistory.com/456 

Thanks for @KimHyunJoongEsp for ur tweet.  Waiting for Eng trans.. ^^

From: kimhyunjoong24
Kor-Chi: xinhm @ hyunjoongchina + Jap-Chi: 紫色 @ hyunjoongchina (www.hyunjoongchina.com)
English translation: rainaftershine.wordpress.com

I will always be by your side
Everyone let’s work hard -Hyun Joong-
(T/N: The Japanese translation is the same as the Korean’s one.)

[Photo] Hyun Joong’s Recent Photo from Lotte DFS Endorsement

Credit: lottedfs + anpan0512@twitter
Repost from: hyunniespexers