Kim Hyun Joonghas been making quite a name for himself in Japan with his solo activities. He’s just landed an endorsement contract with Japanese cosmetics company, ‘Slim Beauty House‘, as their TV advertisement model.
The singer has become the second Korean star to endorse a Japanese cosmetic company, coming just behind Jang Geun Suk.
His first CF was released on February 23rd, and it’s easy to see why the public holds a soft spot for the handsome singer. Kim Hyun Joong looks almost ethereal dressed in all white, and asks in his gentle voice, “Would it be okay to like you?”
Check out the CF, behind-the-scenes footage, and his interview below!
Kim Hyun Joong became the main TV model for Japanese esthetic brand “Slim Beauty House,” becoming only the second Korean celebrity to endorse a cosmetic brand in Japan. Jang Geun Suk is currently the model for “Esthetic TBC.”
In the new TV commercial that started airing on February 23, Kim Hyun Joong is seen wearing a white shirt in a white background scene. He’s staring at a beautiful woman without a word until he says, “May I like you?”
With Kim Hyun Joong joining Jang Geun Suk for a Japanese cosmetic brand, Japanese media are already calling this a “Battle of K-Pop Stars in Japan’s Beauty Industry.”
Hallyu Star Kim Hyun Joong has been selected to be a model for the Japanese cosmetics brand.
According to the Japanese sports newspaper, Sankei Sports, on 23th, singer and actor Kim Hyun Joong, who was a former member of SS501, has become a TV advertisement model for the aesthetic brand, ‘Silm Beauty House’.
This is the second time for hallyu star to be chosen as a cosmetics advertisement model in Japan followed by Jang Geun Suk, who works as a model for ‘Aesthetic TBC’.
In the advertisement Kim Hyun Joong appears wearing a white shirts and stares at a beautiful woman. Kim Hyun Joong looks at her and says, “may I like you?”
This is the TV advertisement which will catch the female audience’s heart.
Sankei Sports commented “Kim Hyun Joong’s entering the ‘war’ of cosmetics model led to hallyu star’s CF ‘battle’”.